Posts tagged marketing podcast
Brand Economics with Tracy Chong - Anatomy of a Strategy Podcast

The pressure put on CMO's and agencies is disproportionate to the power they have to affect brand value. How do we know this? Because of Tracy Chong of Strata Insights, our guest on Anatomy of a Strategy this week.

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Truly Evolving - Brands Should Evolve and Everything is Fake

Tara and Carlos discuss what causes branded content and "content marketing" to fail and what brands and creators need to do to think about with their content that will help reach and build a valuable audience. 

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Reliving the Agency Life with Daniel Francavilla

This week Tara is away as Carlos sits down with Daniel Francavilla who is the founder and creative director at Now Creative Group, a branding and social agency in Toronto. 

During the podcast, Carlos and Daniel discuss explore some of the challenges facing agencies in the ever-evolving landscape of marketing and advertising agencies. 

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Creating a Social Brand - Branding and Design in the Social Era

We welcome Truly Social's own graphic designer Alexander Appugliesi to talk to Carlos and Tara about all things design in a social era. During the show, they explore some of the subjects that Alex brought up in his What I've Learned as a Social Designer blog post as well as Tara's latest YouTube video What is a Social Brand.

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Going Viral Overnight in 15 Years with The Portuguese Kids

Welcome to the Azores edition of the Truly Social Podcast recorded in the offices of Radio Atlantica, Sao Miguel. While on our summer holidays Tara & Carlos got to hang out and talk with the 15 years in the making overnight ethnic comedy success The Portuguese Kids.

The Portuguese Kids have been online content creators since the days of MySpace using online platforms to both find an audience and help shape the type of comedy that’s helped them build a niche audience that is Azorean Portuguese immigrants.

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