Posts in Podcast
Brand Economics with Tracy Chong - Anatomy of a Strategy Podcast

The pressure put on CMO's and agencies is disproportionate to the power they have to affect brand value. How do we know this? Because of Tracy Chong of Strata Insights, our guest on Anatomy of a Strategy this week.

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Truly Evolving - Brands Should Evolve and Everything is Fake

Tara and Carlos discuss what causes branded content and "content marketing" to fail and what brands and creators need to do to think about with their content that will help reach and build a valuable audience. 

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Creating a Social Brand - Branding and Design in the Social Era

We welcome Truly Social's own graphic designer Alexander Appugliesi to talk to Carlos and Tara about all things design in a social era. During the show, they explore some of the subjects that Alex brought up in his What I've Learned as a Social Designer blog post as well as Tara's latest YouTube video What is a Social Brand.

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How To Be Just Evil Enough with Alistair Croll

We're back! This week's Truly Social Podcast Tara & Carlos welcome an old friend Alistair Croll. Alistair is an entrepreneur, author, and event organizer. He's spent a lot of time understanding how organizations of all sizes can use data to make better decisions. He has written three books on technology and entrepreneurship: Lean Analytics (2013); Complete Web Monitoring (2009) and Managing Bandwidth (1999).

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